Genesis Reveals Supercar Concept, Production GV60 Magma

After turning 10 years old, the Genesis brand is looking ahead to its future and says its guiding principle will be to make “Luxury High Performance” vehicles. And to show us what that means, it revealed two sporty vehicles today — one real, one conceptual.

Both are members of Genesis’ new high-performance Magma line. The more realistic model, the GV60 Magma won’t be surprising to fans of the Hyundai family of electric vehicles (EVs), but that’s not really a bad thing.

An Old Recipe that Still Tastes Great

Based on the same platform as the Hyundai Ioniq 5 and Ioniq 6, the Genesis GV60 Magma shares much in common with that brand’s N performance models. Indeed, a couple of electric motors combine to produce 601 hp and 545 lb-ft of torque. Those are exactly the same (impressive) figures as the Ioniq 5 N and, like that crossover, the Genesis will get a 15-second boost mode that temporarily pumps the power up to 650 hp and 568 lb-ft of torque.

Special driving modes, such as Sprint and GT, optimize the GV60 Magma for certain kinds of performance, while a MY mode allows drivers to control how their electronic limited slip differential meters out power the wheels, how the electronic stability control reins the vehicle in, and how the electronically controlled suspension stabilizes the crossover.

On the less electronic side of the equation, the GV60 Magma will sit 20 mm lower than the standard model and will ride on 21-inch forged wheels that are designed to fit around larger brakes that feature high performance pads. A sign of Genesis’ dedication to luxury, not just performance, the brand says it has worked to ensure that the crossover’s wide tires (275 mm wide, to be precise) don’t create too much sound in the cabin.

Turning on Magma mode, meanwhile, reconfigures the infotainment system. In a nod to more classic sports cars, the driving mode modifies the instrument display to feature a three-circle layout showing drivers motor and battery temperatures, speed, and G force. A head-up display ensures that the most essential information is always available to the driver at a glance.

While luxury is important, drivers will still be allowed to stink up their cabin with tire smoke, as a drift mode focuses the power towards the rear wheels and tunes the electronic limited slip differential to allow drivers to perform big slides.

When lap time is more of a focus than showing off with drifts, the rear wing-type spoiler and diffusor work to keep the back end in line on hot laps. Suede-like Chamude seats not only look great, but will help prevent drivers from sliding around too much in their seat when the Magma mode’s G meter starts reaching for the edges of the dial.

For Those Who Yearn for a Little More

But Genesis isn’t satisfied to simply improve its standard vehicles, it has created a concept supercar that embodies the spirit of the sporty brand. While there’s little to suggest the Magma GT will actually go into production, its Koenigsegg-like lines, mid-engine design, and its scissor doors all hint at the type of performance that only the most extreme of vehicles can achieve.

While performance metrics have not been revealed (they don’t really matter, to be honest), the automaker claims that the body has been defined by its interaction with the air to optimize aerodynamic efficiency. Even the front canards, which are integrated into the twin-stripe Genesis headlights, are intended to help keep the front-end planted in hard cornering.

Indeed, the Magma GT will have to go fast. The automaker said in a release that the car hints at its desire to take one of its vehicles racing in the GT category — it has already shown what it will take endurance racing in the prototype category.

However, this isn’t some stripped down racecar for the road. Genesis is clear that, in addition to performance, the Magma GT is envisioned as a luxurious vehicle that puts an emphasis on driver comfort and useability.

“It isn’t defined by raw aggression or uncompromising speed — it is defined by balance,” said Luc Donckerwolke, Genesis’ chief creative officer. “This is a car that feels instinctively connected to its driver, composed under pressure, and meticulously tuned so that every component serves a single purpose: to make performance effortless.”

Unfortunately, Genesis has not indicated when it plans to start racing against the world’s most famous sports car in the GT class. It has, however, revealed that the GV60 Magma will reach North American roads in early 2026.